Videos are one of the most engaging and social analytics rich types of social content out there, so it’s great that YouTube now offers analytics of their own. This makes social listening pretty easy for you. Price: 30-day free trial, then starts at $49 monthly, If Stories are your jam – and they should be as they’re a powerful way to connect with consumers, for sure – then Snaplytics is a great web and social analytics tool. Pro: BrandMentions is a great option even for small businesses and is easy to use even for a novice. Also, it is extremely affordable. Not just important for your company's profile, but the individual as well, LinkedIn is one of the networks where you can easily find business influencers and connect with numerous peers across the globe. Ready for a social listening platform that has it all, and is committed to evolving as trends change? How to use IT reporting and dashboards to boost your business performance and get ahead of the competition. A prime monthly social media report example (although it's entirely possible to track metrics and interactions on a daily or weekly basis), our LinkedIn reporting dashboard offers comprehensive information on company update frequency. All of these make social media marketing and management easier and more effective for your business. What time is best to connect with them? Price: Free. by Jane Thompson | Oct 20, 2020 | Social Monitoring, Tools. It’s light on the breadth and depth of social analytics it offers, but what it does, it does well, particularly for the price. To see the importance of social networks and reports in practice, we have selected 8 examples that will show you not just what goes into a monthly social media report, but also particularities of each. Ever wonder how some brands seem to have a sixth sense around what will be…, If your brand seeks to capture ‘social insight’ but isn't sure of what to look…, Thank you for including Union Metrics in your piece— we appreciate it! Start Reporting » No Credit Card Required. Then quintly might just be right for you. Plus, the tool’s chrome plugin helps you do all this at once — saving you time. AgoraPulse3. Price: Starts at $10/month; $99/month and up for Buffer for Business, Iconosquare is Instagram and Facebook focused – which is great if those are your only channels and the only social media analytics you’re interested in. Pros: Socialbakers makes automating your social media management easy by enabling you to know your popular content, best times to post, discover new content, and even targeting and recruiting influencers. Here’s a Free Tool Comparison Resource ahead of the tools themselves to get you started. Do you want to know how your brand stacks up against competitors on social media? Competitors aren’t always obvious, as innovative disruptors continue to emerge, and getting to the top of your industry doesn’t guarantee you’ll stay there. Our dashboard begins with a simple overview of the number of impressions, and the average values of metrics such as reach per post, engagement rate, and CTR. This gives you more data to work with. Con: The basic plan does not provide the analytics features and only allows you to track one domain. Be sure to check back regularly, as we often update this list with new stats, facts and insight to inform your digital marketing efforts. Getting you inside the minds of your customers. But if you’re not there yet, applying some type of social media analytics tool to your process is a step in the right direction for all forward-thinking brands – and any of the above would be a good place to start. It should be wisely considered what kind of operational metrics you want to track, whether you need to focus on strategic and high-level KPIs or you need a combination of both? Price: Free, with upgrades starting at $49/month, With video content thriving, the option to capitalize on video content – for free – is a great one. There’s hardly any social media marketer who doesn’t know Hootsuite. There’s a lot on offer here, including a look at organic versus paid reach and engagement, which helps you decide whether spending on ads is worthwhile. Pair it with a sentiment analysis tool and this social analytics options could take you places. Not only will you get a peek of your brand’s social media marketing performance, but also see how it’s performing against competitors. Minter.io25. One of our social media report templates of the video variety, the YouTube video performance dashboard will help you improve your video-based marketing efforts. Con: Brandwatch can be quite technical for someone who is new to brand monitoring tools and the query structure can be tedious. You can also generate powerful social media analytics so you can see which content performs best or worst and make smarter decisions.
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